Alumni Profile – Caty Von Brecht Werner ‘05

Alumni Profile

Werner_NYACaty von Brecht Werner ’05
Yarmouth, ME
Content Strategy Manager, L.L.Bean

Trustee Caty Von Brecht Werner ‘05 brings her marketing knowledge to the NYA Board 
 
“When I was invited to join the NYA Board of Trustees, it felt like the perfect opportunity to grow my marketing experience while also helping to move NYA, a place I care about so deeply, forward,” Caty said.   
 
As the Content Strategy Manager for L.L.Bean, she uses her expertise in multi-channel integrated marketing, digital marketing, social content strategy, and analytics to attract customers and enhance the awareness of the L.L.Bean brand, products, and offerings worldwide.   
 
The thing I enjoy most about my work is that my colleagues and I are all dedicated to success, learning from challenges, and we all possess enthusiasm for the shared joy of the outdoors,” remarked Caty on her seven-year tenure at L.L.Bean.  Prior to her time at L.L.Bean, Caty worked in the Chicago office of RazorFish, one of the world’s largest advertising agencies and CBS News Radio.

Caty credits her NYA teachers and coaches with instilling in her the value of teamwork, which included being humble about her successes, rebounding after failure, supporting classmates and teammates in their endeavors, and working to achieve shared goals. 

Caty enrolled at NYA as a seventh grader and participated in soccer, basketball, swimming, softball, and lacrosse, as well as chorus and drama.  She credits her NYA teachers and coaches with instilling in her the value of teamwork, which included being humble about her successes, rebounding after failure, supporting classmates and teammates in their endeavors, and working to achieve shared goals.  “These values I learned at NYA prepared me for college and my career at L.L.Bean,” says Caty who earned her B.A. in Communications and Psychology from Lake Forest College in Illinois.   
 
Caty and her husband Jim live in Yarmouth with their two sons. 


Alumni are invited and encouraged to share their stories and updates with the Academy by reaching out to alumni@nya.org.